Blog Posts By: Melinda Lewis

Nonprofit Employees, Are You Forgetting to Tell Your Story?

August 11, 2014


In advocacy, we talk about ‘message’ a lot. We’re exhorted to remember to ‘stay on message’. We’re given talking points that are supposed to distill our message into sound bites. […]

Is Your Nonprofit Ready to Tackle Advocacy?

April 29, 2014


Nonprofit organizations recognize today that, for better and for worse, it’s not enough to ‘just’ provide quality programs. If they are going to have a lasting and profound impact on […]


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